Purpose

This healthcare promotional video was produced for web publication with the goal of introducing a complex training program to a specific target audience of healthcare case management professionals.

Background

The American Case Management Association (ACMA) offers a training program called Advanced Care Transitions Simulation (ACTS). The program helps healthcare professionals practice and perfect care transitions in acute and post-acute healthcare scenarios. Central to ACTS are patient simulations, in which actors and healthcare providers play out realistic scenarios that prepare providers for difficult real-life situations.

Production

  • Shot on location at the Inova Center for Advanced Medical Simulation (ICAMS) in Fall Church, VA.
  • Equipment: Panasonic Lumix GH5S, Feiyutech AK2000 stabilizer